2022 Hallyu White Paper
■ 2022 Achievements and Forecast of Hallyu by Sector
1. Hallyu in Broadcast Programs
Challenges Faced after a Huge Leap Forward, Finding a New Path for Hallyu in Broadcast Programs
― Seong-min Lee/ Assistant Professor
Department of Media Arts and Sciences, Korea National Open University
2. Hallyu in Film
The Rebound and Recovery of “K-Movies”
― Hyung-seok Kim/ Film Journalist
3. Hallyu in Music
Beyond COVID-19 Toward a New Field
― Gyu-tag Lee/ Associate Professor of Cultural Studies
George Mason University-Korea
4. Hallyu in Games/e-sports
Hallyu in Games Newly Preparing for the Transition to the COVID-19 Endemic Phase
― Shinkyu Kang/ Research fellow
Media & Advertising Research Institute, Korea Broadcast Advertising Corporation
5. Hallyu in Comics and Webtoons
Industrial Development, Critical Success, and Cultural Expansion
― Lee Su-yeop/ Research fellow
Media & Future Institute
■ References